I’ve done some thinking research into what happened to the dinosaurs. How did such a powerful and broad range of species become extinct? Was it a crater slamming into the Earth? Or a volcano eruption that blacked out the skies?
No, it was neither- but something far worse and much, much more dramatic…
And today we are facing the beginning of a similar fate and it is being brought on by the real estate industry!
I attended a couple of closings this week at title companies different from the one I am used to using and I noticed, well, actually remembered, how thick every file is when we are done closing a transaction. The title company has a file of paper about an inch and a half thick, the client gets a copy of all of that so theirs is the same, the agent has a file that might be a half inch thick and the broker has a file that is the same. Then the mortgage company has their file, and the inspection company prints a freaking book report for the buyer, and the appraiser does their report.
Now factor in the “Just Listed” cards and “Just Sold” cards, the home warranty postcards and all the print marketing that it took to get and sell the listing.
Now, figure the gas it took to drive buyers around, the oil and other lubricants, liquids and air conditioning “goo” from every car.
There are millions of homes sold every year- Think of the carbon footprint we, as an industry, are leaving because of our work.
We all need to do our part to pressure title companies to give copies of the transaction via email, lenders to allow digital signatures on everything, and encourage buyers to do as much home searching online as possible.
If we continue, we will kill all of our trees and all of the atmosphere resulting in extreme weather and lack of oxygen which will kill us all dead. Completely, all the way dead. And not a quick, painless death, but our skin will melt away slowly and we will become ill with disease and vomit and bleed from our eyes and it will be horribly painful.
Sure, someone could make a documentary about it all and probably make a lot of money but they would be dead too so they won’t be able to enjoy it.
And now you know- that is how the dinosaurs died. The plant-eaters ate all the trees and had no more to eat so they died and then the carnivores had to eat each other and their cars were putting out exhaust and burning the gas and it killed the atmosphere and they all died.
I know because I was there…
Let’s all do our part to print a little less, give copies of documents in emails, and drive less by providing good virtual tours and just encourage each other to think about our carbon footprint as an industry.