The Northwestern Wisconsin Multiple Listing Service, operated by the Realtors Association of Northwestern Wisconsin, is realizing that it is
a lame monopoly that is going extinct, in fact, an MLS system. And they have decided to take the same ridiculous position that the Regional MLS of Minnesota and the Multiple Listing Service of Northern Illinois and Northwest MLS in Washington have taken…
They cry about it and demand that the term “MLS” is theirs and demand that people stop using it. Do they have a copyright or trademark on the term, you ask? Of course not, but that doesn’t matter to these cry-baby pissy-pant’s- what matters is they want to continue their monopoly of information.
Here’s how the MLS works:
Broker pays MLS a fee to become a member, Broker takes listing, Broker displays listing on MLS, Broker pays MLS more money to display MLS listings on website, MLS sets ridiculous rules that broker must follow or be completely cut off from using MLS information.
And the Boards of Realtors are the ones handing down this new trend after the National Association of Realtors decided that it would
continue being irrelevant give that authority to the local Boards.
MLS’s around the country are seeing the writing on the wall. They know they are a monolpoly and that they cannot continue to control everything like they want to. So, instead of evolving and becoming a solution and making things better, these absurd MLS’s are rolling around on the floor kicking and screaming.
These MLS’s don’t want agents to be able to use the term “MLS” to advertise their services to the public. Although the information for the home searches on the agent websites come directly from their MLS, they don’t want the agents to be able to say so.
This precisely shows why we need new systems and websites to replace the MLS’s- or we need some real leadership at NAR to help connect the dots for these guys. All these MLS’s doing damaging things and NAR is just watching the crash-up derby from their comfortable position at 10,000 feet and that does not help the industry.
Inman has better coverage.